Dr. myGuide
Tailored learning with four likable characters and intuitive navigation
Appointment with the dentist
Come in and get to meet Layla. She's your guide today. With her you will get to know the three different types of patients: Amari, Josy and Lee. Each of them has their own special needs.
For this project we created a website that helps health care professionals to navigate through Geistlich’s learning platform. Our aim was to design four sympathetic patients, each of them with their own characteristics.
Client
Geistlich Pharma AG
Cooperation
Juan Garcia
Come in and get to meet Layla. She's your guide today. With her you will get to know the three different types of patients: Amari, Josy and Lee. Each of them has their own special needs.
For this project we created a website that helps health care professionals to navigate through Geistlich’s learning platform. Our aim was to design four sympathetic patients, each of them with their own characteristics.
Client
Geistlich Pharma AG
Cooperation
Juan Garcia
![](https://freight.cargo.site/t/original/i/72b0b2ad31cfb514414a0a06652405eb2c8e52f5cfb02d68ee4b9bcee57fca44/Screenshot-2024-01-31-155944.png)
![](https://freight.cargo.site/t/original/i/8de3eca6fcfbb77a085af7e4daf6c6df245e7d5e3b6ad284952f6d17c47663ca/Screenshot-2024-01-31-155000.png)
![](https://freight.cargo.site/t/original/i/4d41377607d9ea3bf95e4bf11edeca57b81c2eb79d234505e158fb2a49746196/Screenshot-2024-01-31-155028.png)
![](https://freight.cargo.site/t/original/i/8251e094be04fdb36c19547f5b414f0f4c0dc16d6033d17b7ec619960191b443/Screenshot-2024-01-31-155140.png)
The Dr. myGuide Team
Layla is our expert in dentistry. Amari is the implant patient, Josy is the perio patient, and Lee is the peri-implantitis patient.
![Layla](https://freight.cargo.site/t/original/i/fcc2ce078ee072b2cca30f383f0e5115166eafa78007781687d05e223b388695/DrmyGuide_Kacheln_Layla_improvisiert.jpg)
![Amari](https://freight.cargo.site/t/original/i/104fc417db83904255e0b148d2bb33cafc2d8771de91777abe6e64ae662ae7bc/DrmyGuide_Kacheln_Choose_One-Amari.png)
![Josy](https://freight.cargo.site/t/original/i/7cb280777d3decca4d9c28b9b2960d2b6f8d72e36cec9b1bc3da6a6eabed70cd/DrmyGuide_Kacheln_Choose_One-Josy.png)
![Lee](https://freight.cargo.site/t/original/i/6af30bf70a6320d1589a3ecd0594b5e529b23edbdff284b25dfd47c8251c4267/DrmyGuide_Kacheln_Choose_One-Lee.png)
Making of
Layla - Dr. myGuide
- Female
- 40 years old
- Middle asian
- Long black hair
- Natural, little make up
- Wears medical scrub white
![](https://freight.cargo.site/t/original/i/c0caa1ba879f85062f760490e0fc59265233e9c9e1df8b1b3d81a95eddbf6a17/Layla-Skizze.png)
![](https://freight.cargo.site/t/original/i/395f75acff4cbd5a53d23c0d6cacdbb7799cdb66930e2e5e792c93996da2c8c2/Vectorstock-Menschli-05.png)
![](https://freight.cargo.site/t/original/i/930ff6183b9d0d5cf0e1302a0bdded32a49e45bd02f3ad3d81d0786974e49144/Ebene-3.png)
![](https://freight.cargo.site/t/original/i/fcc2ce078ee072b2cca30f383f0e5115166eafa78007781687d05e223b388695/DrmyGuide_Kacheln_Layla_improvisiert.jpg)
Jacob - the implant patient
- Male
- 30 years old
- Afro Caribbean
- Curly black hair
- Beard or moustache
![](https://freight.cargo.site/t/original/i/5f07aa3ae91bbd44f5b2fae85ca8402b58b530fee1da2316e9eed147f1359a7c/Jacob-Skizze.png)
![](https://freight.cargo.site/t/original/i/31d4cf8e78326cb2aed4bd8e96e215697f29fa73623fa0523b6f1ed26acf5915/Vectorstock-Menschli-06.png)
![](https://freight.cargo.site/t/original/i/651c9fbbc92da215fab2b235674426ee75ad43e9052c8e59e59b9b489c69a45e/Ebene-0.png)
![](https://freight.cargo.site/t/original/i/104fc417db83904255e0b148d2bb33cafc2d8771de91777abe6e64ae662ae7bc/DrmyGuide_Kacheln_Choose_One-Amari.png)
Lucy - the perio patient
- Female
- 45 years old
- Caucasian
- Long blonde hair
- Light make up
![](https://freight.cargo.site/t/original/i/f5934e7e781d4661fa990052143a6be1027343bcce027452818df6aabe399372/Lucy-Skizze.png)
![](https://freight.cargo.site/t/original/i/ec013e6a2e58c3e8471f492549315c34d15780ad617f48ca35500da7026af54e/Vectorstock-Menschli-07.png)
![](https://freight.cargo.site/t/original/i/89d7895d2c93d1718be51e5ea2a7a6a882c8481bb66a4fdf87462862372a61dd/Ebene-2.png)
![](https://freight.cargo.site/t/original/i/7cb280777d3decca4d9c28b9b2960d2b6f8d72e36cec9b1bc3da6a6eabed70cd/DrmyGuide_Kacheln_Choose_One-Josy.png)
Eric -the peri implantitis patient
- Male
- 60 years old
- Western chinese
- Short grey & black hair
- Glasses
- No beard
![](https://freight.cargo.site/t/original/i/675910b5b222a3d9ca3966009c4f8c55919b119144e5f4f220f3f50cafd3b21d/Eric-Skizze.png)
![](https://freight.cargo.site/t/original/i/d2a78664b6484732ef2f5aae54a56e6ff4a5db147affa06351163ac87b78790b/Vectorstock-Menschli-08.png)
![](https://freight.cargo.site/t/original/i/e8af5bb84424757172fcc29279115922267241f43e5d26be346ab5b25a839125/Ebene-1.png)
![](https://freight.cargo.site/t/original/i/6af30bf70a6320d1589a3ecd0594b5e529b23edbdff284b25dfd47c8251c4267/DrmyGuide_Kacheln_Choose_One-Lee.png)
![](https://freight.cargo.site/t/original/i/c1e97a5e07947c151ff20d0dcacd57083881a77e5ed05c4a6c99c5addd958511/Mockup-Mobile-02-Welcome.png)
![](https://freight.cargo.site/t/original/i/47b693ad64c737f375ad1f7d8e46282d434623991756f057a02e11f1b8c1f771/Mockup-Mobile-01-Loading.png)
![](https://freight.cargo.site/t/original/i/e73a80eb18597a98bef40eca93d24bf5bb6d89300c410a5ea08982f93e87203b/Mockup-Mobile-03-Patients.png)
![](https://freight.cargo.site/t/original/i/67bd6b69e1b0b62c3dcf87328a1af3b89db2efd159491593e229c96c5d92ccb7/Mockup-Mobile-06-Jacob-Confirm.png)
![](https://freight.cargo.site/t/original/i/481b61f99e41d37177c46022964b080204d75d5bdcfff67a66cf6035d7d5901d/Mockup-Mobile-04-Jacob.png)
![](https://freight.cargo.site/t/original/i/9a03f01f0cb934777c04dc75f46950b73ccbed9742d2f51983562f6cf2e234c8/Dr-myGuide-Praxis-ISO-Raum-1.png)
![](https://freight.cargo.site/t/original/i/be0560d06cb2514227db5cc9a66f714c861b2fce982cb6b51b6a276717dd2295/Dr-myGuide-Praxis-TELE-Raum-1.png)
![](https://freight.cargo.site/t/original/i/950abfbb0aa318fe5fc37a6207151f22c42c121c22f48a3245894a8b5177dd97/Dr-myGuide-Praxis-TELE-Entrance.png)
![](https://freight.cargo.site/t/original/i/8813277b0ef4b97d569df6f5a2005ad50e78ac2d768b069f5b797b4cb55126f6/Screenshot-2024-01-31-161649.png)
Early mock-up’s
When, where and what to click. That’s the question. Juan helped us with an intuitive interface with smooth transitions.
When, where and what to click. That’s the question. Juan helped us with an intuitive interface with smooth transitions.
Work in process
After we created the personas and a rough interface, we designed the dentist office. It took quite some time to end up with a suitable layout.
After we created the personas and a rough interface, we designed the dentist office. It took quite some time to end up with a suitable layout.
![](https://freight.cargo.site/t/original/i/ed1e80a0f7fb1c35a27f2bbeaa0dd67619f0f66791f12e78522804ab06e5fda3/DrmyGuide_04_1_Begruessung0000_small.png)
![](https://freight.cargo.site/t/original/i/fb6a2dd0e99665f0ebce3231b217f92d5a389a70fbacdbe5c040a65a91e150d9/DrmyGuide_04_2_Wartezimmer0000_small.png)
![](https://freight.cargo.site/t/original/i/6732f721b6e45518e051b8513c574aa685a0623e210e0568fec56c8f1acb368f/DrmyGuide_04_3_Jacob0000_small.png)
![](https://freight.cargo.site/t/original/i/536457532b52245c10ab6a94c354524eb6e35ad611a3f6b36672337b792fbef9/DrmyGuide_04_4_Lucy0000_small.png)
![](https://freight.cargo.site/t/original/i/5fd8f3441cc3906bc472854244ae03ca7c7eee458807e6b9a95ca3b1c960f2c1/DrmyGuide_04_5_Eric0000_small.png)
![](https://freight.cargo.site/t/original/i/ddb3832b49dde2869c3c0aa6c660dd35c65d2bd27818d70fe8db9cf1158bcd1e/1-DrmyGuide-Farbvarianten-Status-Quo.jpg)
![](https://freight.cargo.site/t/original/i/c0ce8ab33cdf8f16a765a9b1f8b4a3ef9d49f55f0fcbd0629fdb243249689951/2-DrmyGuide-Farbvarianten-Layla-Weiss.jpg)
![](https://freight.cargo.site/t/original/i/236f3bf3680dd0caf07a784720ee656a631cf3cbfb77d1a1b6f03db0040fa396/3-DrmyGuide-Farbvarianten-alle-Boden-Blau.jpg)
![](https://freight.cargo.site/t/original/i/7b56c1205eb64e3e4a69a99e064ec067460edade330b87c41daadddf7cbb6fcf/4-DrmyGuide-Farbvarianten-Boden-vertauscht-1.jpg)
![](https://freight.cargo.site/t/original/i/85e87a0a7aa8194215588313f932a04a1882062bb7a5d07b593b50cdd6196dc9/5-DrmyGuide-Farbvarianten-Boden-vertauscht-2.jpg)
![](https://freight.cargo.site/t/original/i/7d74bf33d028ad999a857d7f8625f487797fbc493b408ecf2298dba68245b06c/6-DrmyGuide-Farbvarianten-Warteraum-blau.jpg)
![](https://freight.cargo.site/t/original/i/ca8bb62302e3d27aa549e0a490184a77769df0bd58c0eec1f0b1dd9b73085f75/7-DrmyGuide-Farbvarianten-Warteraum-erhellt.jpg)
![](https://freight.cargo.site/t/original/i/81c5e6e8adea1dc19ffb3ad11383865edbbbf777b576f81aefbe610920a3d4c9/8-DrmyGuide-Farbvarianten-Warteraum-erhellt-blau.jpg)
![](https://freight.cargo.site/t/original/i/d6d6613108471e751db40e0a3317c967c8cda9bb069ed03ea79051f02e96ea94/9-DrmyGuide-Farbvarianten-hoher-Kontrast.jpg)
![](https://freight.cargo.site/t/original/i/18d29e5ee20cc6b44b465118dc541838b30798ff09f4bf1a08d38cc86ba88691/10-DrmyGuide-Farbvarianten-Wnde-blau.jpg)
![](https://freight.cargo.site/t/original/i/206d0870682952dc14727ffa4272703390ca4507ed24c2959761cec9b246be2b/11-DrmyGuide-Farbvarianten-viel-Blau.jpg)
![](https://freight.cargo.site/t/original/i/468c09e76495e078567142535ab1aac686d81aec20a323f00fc2f573a44e541f/12-DrmyGuide-Farbvarianten-Desk-blau.jpg)
![](https://freight.cargo.site/t/original/i/129c825352b74c94c1769ce93ef0de99397a2c9e60b2849f4beca444a086b3be/13-DrmyGuide-Farbvarianten-ohne-Desk.jpg)
![](https://freight.cargo.site/t/original/i/0ae71a8d495a26268b81c8314e0eae173aa4b42bb183484bca47c5d8f172606e/14-DrmyGuide-Farbvarianten-ohne-Desk.jpg)
![](https://freight.cargo.site/t/original/i/5e703ff6f2182853e239cc57ea7a0954266be1c465b1f1d13f0e2e42202ee58d/15-DrmyGuide-Farbvarianten-entsttigt.jpg)
![](https://freight.cargo.site/t/original/i/4f5f317cd5116d4ae811c8d3c525510807169f838fda47b6c81359e90d7baa76/16-DrmyGuide-Farbvarianten-highlights.jpg)
![](https://freight.cargo.site/t/original/i/5a5897b3e9a8d7e6ac843786ed5e9e8f5148c62876d4b20f98b34c124980ca5a/DrmyGuide-Praxis-25-Begrssung.jpg)
Seaching for the best color combination wasn’t easy. Each patient needed to have their own unique color, according to the product they treat the defect with. The dentist office had to be full with light and in tone with the Geistlich brand colors. The quest for the best color combination began anew after Geistlich’s re-brand right in the middle of the project.