Orthopedic Elegance

If tendons are injured, collagen membranes can support tissue and tendon regeneration. How can their application be shown with clarity and elegance?

The main visual of the project: We see the peroneal tendon in the foot, with the product wrapped around it in order to help or maintain healing. The image was produced in 3D, with hand-painted textures and composited in digital painting.

The anatomical overview.

Geistlich Nexo-Gide is a collagen membrane used for the management and protection of tendon injuries. It can be applied in different ways, including wrapping and suturing.

Geistlich USA approached us with a comprehensive brief. The goal was to show the versatility of the product across all relevant applications, in a way that feels clinical, clear, and trustworthy, but also visually refined. We developed a series of six main images, complemented by an anatomical overview showing the positions in the body, as well as small vector illustrations that explain the specific application steps.

Shoulder: subscapularis augmentation

Shoulder: rotor cuff augmentation

Knee: primary patella tendon repair

Hip: gluteus medius tear repair

Hip: quad tendon tear repair

Foot: peroneal tendon repair

Client Geistlich USA
Division Orthopedics Year 2023 Quaint techniques
3D modelling, texturing, layout and rendering; digital painting; vector illustration Where to find Information material on Geistlich Nexo-Gide

Removal and orientation

Hydration

Preparation of template

Size and trim

Application in wound

Securing and suturing

Rotation in place

Irrigation